This isn’t a post about how to manage your time effectively in a super corporate warrior kind of way.
It isn’t about being the über project manager and delivering that last-minute project on time despite the ridiculous deadline.
Here is what this post is about, I was told this morning that someone I know has 48 hours to live. Continue Reading…
I’ve seen this mistake happen too many times. Anyone and everyone is vulnerable.
Businesses. Non-profits. Churches. We can all fall into this trap.
It’s a mistake that is so obvious, so easy to avoid that you’d think by now, no one could ever be so stupid to let it happen, yet it does. Continue Reading…
I’m really excited about being invited to speak at the 2012 Christian Media Conference on the Gold Coast in May. I’m excited for 4 HUGE reasons: Continue Reading…
The pen may be mightier than the sword, the keyboard knocked it out in one
Smart-phones, tablets and desktop computers are changing the way we read. Many of us are no longer spending long time soaking in the morning papers, or reading a print out of a report. The vast majority of what we read is on the web. Most news or marketing material is now received or requested is digital form, whether its someone who is searching for news, brands, businesses, non-profits, or like many people I connect with, those checking out churches.
The vast majority of us never have never written with a gorgeous fountain pen like the one above. If you are like me, the only constant is the click of the keyboard, not the sound of the nib on paper.
If the truth be told, I’m not a natural writer. I am however a natural at anything visually creative. But I have learnt through persistent blogging and through my job, what does and doesn’t work. Here are some tips from what I’ve learnt over the last few years:
Imagine a church bulletin that could provide a magazine style layout. For free.
Imagine a church bulletin that could give you audio and video of previous sermons. For free.
Imagine a church bulletin that provide you with your church video news embedded into it. Yes you guessed it. For free.
Imagine if you could publish it. With global reach. For free. Continue Reading…
I love research. Why? Because I think out of good research comes increased understanding and an increased ability to connect with your primary target audience. That is why I particularly like the research about ‘what Australians think of Christian faith’ commissioned by Olive Tree Media and conducted by Mccrindle research.
Would you trust this guy?
How do you tell others about your organisation? If you are a retail business which has a lot of foot traffic outside the store it would make sense to have a guy or girl handing out flyers. I have been walking past one of these stores only to see this person several metres infront of me, I will move to the other side of the footpath to avoid them and try not to make eye contact with them. If they still hold out a flyer for me I will shake my head before they even have a chance to say anything. It doesn’t just happen in the profit world. I’ve seen people in the non profit world at conferences and in shopping centres do the same thing.
Twitter chat is on again. We’ll chat about communications, branding, web, social media, creativity and anything else that you can think of!
Who is it for?: Pastors, Not for profit leaders, communications peeps, designers, creatives, web designers
Date: THIS Friday in Australia, THIS Thursday everywhere else!
Time:
Australia
Melbourne: Friday 1pm;
USA
Los Angeles: Thursday 6pm;
New York: Thursday 9pm,
Europe
London: Friday 2am (sorry!)
The conversation will be 1/2 hour in length, feel free to hang out afterwards.
Topic: What you would like us all to talk about? comment below!
Hashtag: #cmsucks
Got topics you think we should cover? Comment below
P.S. Subscribe via RSS to get the latest Twitter chat updates
When I started this blogging journey a year or so ago, I never thought in my wildest dreams that I would of contributing to a book about church communications. Today is launch day for Outspoken: Conversations on Church Communication. Continue Reading…
No, I’m not advocating banning all religion. I wanted to share with you a segment from a television show here in Australia called The Gruen Transfer. The show is about the inner workings of advertising mixed with a bit of comedy from the host. The panelists are usually agency staff who comment about advertising campaigns and genre’s of advertising.
The video you’ll watch is from a segment is called ‘The Pitch’ where two agencies are challenged to sell the unsellable. The shows producers think that banning all religion is unsellable. I had a very interesting interaction with them and others on the show’s Facebook page (It is a very popular page so you will need to scroll down quite a bit). Continue Reading…
