Archives For Communications

What The Best Church Websites Do

Steve Fogg —  September 11, 2014 — 8 Comments

Best Church Websites

I was recently listening to an Andy Stanley Leadership podcast where Andy talked about ownership. Andy told the story about where he walks around this church and picks up the rubbish as he finds it. Eventually his staff who were meeting with him hired a cleaner not only to help him focus on the meeting, but also because they realised that the rubbish was being cleaned because Andy owned every level of responsibility. Not just at the higher levels of leadership. But all levels. If he saw something was wrong. He helped fix it where he could. What Andy probably also knew was how people would react coming into his church seeing rubbish in the corridors.

Andy knows that first impressions really, really matter. In the first few seconds those visitors will form an opinion about his church. And its the same for your church both in your physical location and online. Continue Reading…

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Bite-size-communication-tips

Welcome to episode three of my bite-sized communications tips (It blew again today – so its a few bites now). Today I answer one of your questions about social media.  Continue Reading…

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Bite-Sized Communication tips

Welcome to episode two of my one minute bite-sized communications tips (It blew out to three minutes today – whoops). Today I talk about one of the common mistakes churches and non-profits make on social media.  Continue Reading…

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Bite-Sized Communication tips

I’m piloting a new idea this week. Each week I’m going to answer one question and post a short reply via video on a Wednesday (my time). It will be short and sweet. To the point. You could say bite-sized! There will be no fancy ‘in-video’ graphics or sales funnel asking you to buy something later. Just me answering your questions about marketing, strategy, communication, social media or web.

If you like this, let me know and I’ll continue to do it. If not, that’s cool. I do like the idea as it does save me time and I can talk quicker than I can type.

Continue Reading…

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I love social media. I written time and time again about the benefits of social media for non-profits and churches. I’m extremely passionate about it and if your sit down with me for a coffee and ask me about it, just sit back and get comfy. You’ll be listening a while. One of the trends I’ve noticed is that I get quite a bit of attention as being an expert at social media for churches. It’s not true, and here’s why. Continue Reading…

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Can church marketing ever work? Does it only ever suck? Can a church only ever really focus their marketing efforts on the right audience? What should the message be? These questions have been rattling around my brain recently as we have been developing our own external marketing on a new project. Here are some of the thoughts that may help you in your own marketing to your broader community. Continue Reading…

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Church-billboard-advertising

Some marketing genius from Alabama Life-Savers Ministry had this brilliant idea to quote Adolf Hitler to promote their church. See the tweet below that captured this ringing endorsement for churches everywhere.  Continue Reading…

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Social-media-barriers

Over the last few years I’ve met and spoken to many different church leaders on my travels to England and more locally here in Australia in social media seminars. For many leaders and pastors who bravely sat through my presentations and stayed awake (I can cure insomnia) well done! One of the undercurrents I noticed in some conversations there was a cautiousness of adopting social media, from others there was a definite distrust of it. Continue Reading…

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leading-creatives-tips

I’ve worked with and led creatives for the last twenty years. I’ve worked with photographers, web and graphic designers, advertising creatives, videographers, writers, artistic directors, art directors and creative directors. Mostly before I started working in my church role as a Communications Director/Pastor. Continue Reading…

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Likes, comments, shares. We all love them on social media channels.

Why? Because the gospel spreads virally through them on social media and it doesn’t cost a cent. Brilliant! Continue Reading…

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