haley.veturis

It was my absolute pleasure to spend some time interviewing Haley Veturis. Haley is the Social Media Manager at Saddleback church. I really love what Haley and the Saddleback team do in the social media space. You should check them out. Continue Reading…

 

How do you cut through when people tune out?

How do you cut through when people tune out?

Communications can a very tough gig at times. But church or non-profit communications can be the toughest. Shoestring budgets. Even tighter staffing levels. When you succeed you can feel like you are walking on cloud nine. It’s amazing.

But what happens when you just don’t seem to be getting through? What do you do when you just start to contribute to the noise in people’s lives rather than helping changing them?  Continue Reading…

social media tips church

As you will know if you are a frequent reader on this blog, how social media is used by the Church has been on my heart for a while. I follow different churches social media feeds to learn and grow. There are some however that I follow that aren’t doing so well. Unfortunately if they were a patient I would say they are on life support and the nurse has just called ‘code blue’. They are more woe than whoa.

The paradox here is that a church’s social media presence is one of the key ‘front facing’ touch-points that any church can have. Wouldn’t we all want it to be the best that it can be? Below are seven tips that I hope help churches that need to kick-start their social media presence:

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uturn

Is your creative communications headed in the right direction? Photo Credit: Andy D’Agorne

You can have the best vocals; music; videographers; designers; art direction; set design; web designers; tech production; programmers; or social media. You name it. But this common mistake will make all these executions, no matter how good, null and void. It’s such a common mistake, but it can be easily avoided.  Continue Reading…

Church website ideas, design, responsive

The transition towards responsive design in the church web world is well and truly underway. In my recent post, ‘Why your church needs to update its website in 2013‘ I shared the reasons why you need to get moving on updating your website. I’m seeing new sites come online weekly. We are in fact in the middle of our own website redesign at Crossway Church using the responsive design philosophy. Church website design will always move with the times. This is just the latest chapter. Continue Reading…

church communications schedule

It’s a Monday morning. The Sunday service was brilliant, high fives were being given out all around. Everything seemed to go as you thought it would. Until that moment when your colleague, or even worse, your boss walks into your office and says ‘why didn’t we promote/talk about this yesterday?’

You just want the a hole in the ground to open up and swallow you up. You feel your face becoming flushed, a hundred excuses come to the tip of your tongue and your memory for some strange reason finds that this is the perfect time to replay that conversation you had about what they wanted to promote in your mind.

Ever been there?  Continue Reading…

responsive-design

In the last half of 2012 I developed our digital communications strategy for 2013. One obvious area that needed attention was our church website. One problem was looming large on the horizon in 2013. Continue Reading…

church-communications

2012 was a huge year for my communications team. Culminating in our Christmas productions and our Christmas Appeal. We crossed the finish line in the knowledge that we needed to get started on Easter in the first week of February because Easter is especially early this year.

While that deadline looms for all of us, there are many things we can do in January to prepare ourselves for the year ahead. In Australia, February is launch month for churches. Continue Reading…

Brand reputation failure

If you have missed the news, 24 hours ago Instagram just updated it’s terms and conditions for using the App. Since then there has been an uproar both in the blogosphere and on every social network I’m on. You may think, so what? What does that have to do with charities, non-profits, churches and communications? Well there are in fact many lessons here for all of us.

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Top 12 Reasons you visited my blog in 2012

I’ve been blogging for a few years now and it’s been an absolute honour to resource you. My goal has been to equip and improve how churches and non-profits communicate with their audiences. This year people from 79 countries around the world visited the blog. It’s a very humbling feeling to know that you are reading this and hopefully doing something with what I write about.

Every year I take a blog ‘health check’ to see what you find the most useful. I’ve asked you a few questions at the end of this post. Please drop in a comment as I want to know how I can serve you in 2013. Here are the top 12 posts/reasons why you came to my blog in 2012.

Continue Reading…