Archives For social media

social media tips for churches

I recently led three social media seminars in for churches in England and one here in Australia for Willow Creek Australia. In those seminars I gave everyone 10 minutes to write down their top five questions they have about social media. One of the questions that came up was about sizing for photos on different platforms. I’ve been thinking about putting one together, then I saw this brilliant infographic below.

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social-media-myths

One of the reasons I’ve written this post is the amount of misinformation out there regarding how to be successful on social media. I have seen too often churches, para-churches, non-profits and business fall into this trap. I hope this post helps you and demythologises (wow big word!) some of the most common social media myths around! Continue Reading…

social-media-tips

I recently created a post for my church’s Facebook page for Saint Patrick’s Day that went off the charts virally (in our own modest way). To be honest it wasn’t a post that I thought would travel that far, but it was clearly a message that has resonated with ten’s of thousands of people throughout the social media space. It’s certainly no Gangnam Style, but it is punching above its weight virally (The statistics are at the bottom of this post). Continue Reading…

haley.veturis

It was my absolute pleasure to spend some time interviewing Haley Veturis. Haley is the Social Media Manager at Saddleback church. I really love what Haley and the Saddleback team do in the social media space. You should check them out. Continue Reading…

Brand reputation failure

If you have missed the news, 24 hours ago Instagram just updated it’s terms and conditions for using the App. Since then there has been an uproar both in the blogosphere and on every social network I’m on. You may think, so what? What does that have to do with charities, non-profits, churches and communications? Well there are in fact many lessons here for all of us.

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Imagination-Social-media

Social media can be used in many imaginative ways by churches to engage with their audiences. I’ve chosen to show you 11 examples from Facebook, but you can use Instagram, Pinterest or Twitter. It doesn’t really matter which social network you use as long as long as you are actively engaged on it. I’ve written before about how to engage on social media before. I strongly recommend you read this before you put any creative tactics in place for your church on your social media platform of choice. Continue Reading…

KitchenAid-Tweet-580

It takes a lifetime to build a brand’s reputation and only one tweet to destroy it. Continue Reading…

Great social media isn’t a monologue. It’s a dialogue.

social-reach

August’s Facebook social reach

I’ve been very impressed with the increased functionally that Facebook has offered on Facebook pages with sponsored posts and advertising. Over the last month I’ve been trialing and testing this new functionality. Here is what I’ve discovered. Continue Reading…

how-churches-use-social-media

Came across this great infographic today on how churches use social media on Mashable. Surprising stat at the bottom in the church communications section about the most effective communications channel. Continue Reading…