Archives For Communications

instagram_video_social_media

Instagram is fast becoming a great social media platform for churches. The benefits for users when compared to Facebook are obvious. It is clean, you don’t get bombarded with the noise of advertising. I personally love the new video element to it and the opportunities it is providing for churches. I post every day on it personally.

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church-sign-crossway

Directional Signage (also known as “way finding”) can be the kind of project with the least possible return on the highest possible investment. (It’s okay, I’m not talking about funny church signs. That is the gift that just keeps on giving.)

Signage is expensive, takes time and once installed you will forget about it. However, signs are a very important link in the process to help people get to where they need to go with ease in a church. Continue Reading…

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Crowdsourced_designs

I don’t usually post opinion blogs like this, but in this case I’m making an exception. Blogger, Michael Hyatt recently penned a blog post titled ‘4 Reasons You Should Consider Crowdsourced Design for Your Next Big Project’. Here is why I respectfully disagree with Michael.  Continue Reading…

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church-communications-budget

As a Communications Director, being organised is extremely important. No one likes that awkward conversation that happens because something has been forgotten. More importantly no one likes a visit from their Senior Pastor about their project which got overlooked.  Continue Reading…

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church-communications

Buy this e-book. Why? Continue Reading…

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social_media_facebook_insight

No this isn’t an over hyped post as the headline may suggest. It’s actually a post that is incredibly useful for any Communications Directors or Social Media Managers who need help ‘leading up’. This post is very, very useful especially if you have a boss/leader that doesn’t really understand the power and potential of social media, and more specifically in this case, for Facebook.  Continue Reading…

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My take-away: Embracing Your Limitations Can Actually Drive Creativity

 

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brand-experience

I wrote a very opinion filled blog post two weeks ago called what church marketing isn’t. Essentially I was writing about the disconnect between the ‘brand’ of Jesus (yes I use that term very advisory) and the disconnect of the experience that people encounter with it’s followers – Christians. You. Me. Continue Reading…

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If we don’t tell them what’s important, then by default nothing becomes important.” – Dawn Nicole Baldwin – More here

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Communication Tip

Insider language in communications = BADDDDD

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